# Dynamic workflows

Workflows enables simple automation inside of Cal.com to send notifications and reminders enabling you to build processes around all your events.

## **Let us do the heavy lifting**

Cal.com’s workflow feature helps our users automate the appointment reminder process.

The Workflow system lets you create custom triggers and assign multiple actions to them.

Each Workflow is made up of a single trigger and one or more actions. Triggers include things like the cancellation of an event, start times, end times, and new bookings.

**Triggers:**

- When an event is booked, do...
- When an event is canceled, do...
- Minutes/Hours/Days before the event starts, do…

Actions are a designated notification type. For example, sending a reminder to an attendee, a specific phone number or an email address.

**Actions:**

- Send an email to the host
- Send an email to the attendee
- Send an SMS to the attendee
- Send an SMS to a specific number

The Workflow system also lets you choose between using cal.com’s default message template or creating a custom one.

Workflow is one of many tools that cal.com users can take advantage of in order to simplify scheduling, save time, and focus on what really matters.

## Workflows everyone loves

Streamline repetitive by automating tasks such as notifications and reminders to your clients.

### SMS reminders

Send your clients sms reminders before your event starts.

### Notify clients

Remind your clients for their upcoming meeting through workflows.

### After call emails

Send your prospects a post-call email to increase chance of conversion.

## All your key tools in-sync with your meetings

Cal.com works with all apps already in your flow ensuring everything works perfectly together.

## Smarter, simpler scheduling